Program : Management of Technology and Innovation (MoTI)

Degree : MSc

Course Code : MTI 636

Course Name : Economies and Strategies for Digital Platform

Course Category : Elective Core Courses

Semester : Second Semester

Credit Hours : 2

Strategy, innovation, and competitive dynamics of digital platforms in digital economies, principles of building digital platforms, strategic design and management of platform, Tactics for stimulating digital platform growth, New technology trends impacting digital platforms (e.g., distributed ledger systems), The challenges of platform organizations in ever-changing digital economies, Evaluate the potential for success of a digital platform, Develop a strategy to sell through or interact with someone else's digital platform